Real Content From Someone Who’s Lived It

I make UGC for fitness, healthy aging, family safety, and tools and trades brands. I’m 63, I have 40+ years of real-world experience, and I talk on camera the same way I talk to my clients. People trust that.

Work With Me

Meet Larry

I'm Larry Betz. I ran gyms in Brooklyn for over 20 years, worked my way up from elevator mechanic to safety director in New York City, drove a tow truck, and went to EMT school. I've also been a combat athlete for 40 years, with a 3rd-degree black belt and the injuries to show for it. Today I coach clients out of my private studio in Sedona, Arizona, and run Prepared Not Paranoid, a family safety brand with several published books.

When I talk about your product, I'm not reading a script about a life I don't live. I train hard, I help take care of my aging parents, I've raised a son and a daughter, and I still get my hands dirty.

Recent UGC work: ALIX

Why Brands Work With Me

Credibility you can't fake

NSCA Certified Strength and Conditioning Specialist, decades of coaching people back from injuries, and real experience in safety and the trades.

A face your 50+ customers relate to

I talk to adults my age the way they actually talk, without the influencer act.

Range

The gym, the kitchen, the garage, the job site, and the family conversations in between.

Easy to work with

I take direction, hit deadlines, and deliver clean, ready-to-use files.

Sample Work

Four quick samples of what I can do for your brand. Hit play below.

  • 1. App TestimonialUsing Life360 to look out for a kid in college and aging parents
  • 2. Fitness40 years as a combat athlete and training around the injuries
  • 3. SupplementsProtein and creatine, straight from my kitchen
  • 4. Tools and AutomotiveChanging a tire on my truck

What I Offer

  • UGC videos: testimonials, product demos, unboxings, how-tos, and talking-head explainers
  • Multiple hooks per video so you can test what works
  • Raw footage and voiceovers available
  • Lifestyle and product photos
  • Usage rights for paid ads, available on request

Categories I Fit

Fitness equipmentSupplements and nutritionHealthy aging and mobilityHome and family safetyParenting and kidsCaregiving and aging parentsFamily safety apps and techTools and automotiveOutdoor and preparedness gear

Rates and Turnaround

Rates on request. I build packages around your deliverables, timeline, and usage needs.

Fast replies. I respond to every inquiry within 48 hours.

Quick delivery. Finished videos within 2 weeks of script approval.

Let's Work Together

Tell me about your product, what you need, and your timeline.

Email Me

larry@pnp1.com